EDITORIAL BOARD

From OSTRAVA

to the World and Back Again

Actually, I'm an absolutely typical

representative of "Generation Y". After

graduating from technical school, I became

interested in practically everything except

technology. My magnet was in the field

of media. After a few years, living abroad

in Europe was not enough for me, so my

next stop was New York. However, in the

world of interesting work, entertainment

and travel, something was lacking for me.

The view of Grand Place couldn't compare

with Beskydy and the blast furnaces in

the foreground. Also, the meetings lacked

a mood framed by the words: "Effort is

not cokeable." Therefore, a return to my

hometown of Ostrava became inevitable.

Society likes to refer to us as "millennials".

According to sociologists, we are

a generation that is lazy and overly sensitive,

but also confident and highly flexible.

We seek not only financial gain, but also

seek to have meaning in our jobs. We love

challenges, demand a higher standard of

living and have a strong desire for personal

fulfillment. In short, we are perhaps

the most closely watched generation.

Perhaps, this is due to the fact that we are

the generation that will be responsible for

the economic base of our economy over

the next thirty years, and many of us are

running away from that responsibility –

whether that be to Prague or even further

away. However, just as in the fairy tales

Honza went out into the world, we too are

returning back. Like the fairy-tale Honza,

we return either with a bride, with a bag of

money, or preferably with both. Therefore,

if I can set a goal for myself as a member

of the editorial board, that goal is to make

POSITIV Business & Style magazine the

wise fairy-tale grandmother, the clever jay,

or the sweet Madlenka with common sense

who tells Honza, "It's time to go home."

The view of Grand Place

couldn't compare with

Beskydy and the blast

furnaces in the foreground.

Also, the meetings

lacked a mood framed

by the words: "Effort is

not cokeable." Therefore,

a return to my hometown of

Ostrava became inevitable.

Mgr. Vladimír Maryška

Development and Innovation Project

Coordinator Department of Energy,

Industry and Smart Region

www.positiv.cz ǀ 9