POSITIV Business & Style

Česko-anglický magazín mapující úspěchy českých podnikatelů, inovace, investiční příležitosti a trendy v lifestylu s distribucí po celém světě. / Czech-English Magazine Mapping the Successes of Czech Entrepreneurs, Innovations, Investment Opportunities, and Lifestyle Trends, with Global Distribution.

For FM City Fest, Sustainability is Not Just a Trend, but a Commitment

Sustainability and the principles of the circular economy are becoming ever more deeply embedded in the world of cultural events. FM City Fest is among the festivals that do not treat this issue as a passing trend, but instead takes a long-term and systematic approach to building an environmentally responsible model.

One of the festival’s core pillars is consistent waste sorting, which has been standard practice for several years. Reusable cups also play a significant role, helping to substantially reduce the amount of single-use plastics. The organisers also focus on preventing waste in the first place. Free tap drinking water is available to visitors, which lowers the consumption of PET bottles. People actively make use of this option, and it has become a natural part of the festival.

At the same time, FM City Fest supports the local economy and reduces its environmental footprint by working with local suppliers. The festival’s location is another advantage – as an urban event, it is easily accessible on foot, helping to limit transport and emissions. The organisers also lead by example behind the scenes, using electric vehicles to transport performers and gradually transitioning to digital record-keeping and communication, thereby minimising paper consumption.

An important part of the festival is also the education of its youngest visitors. This year, a special “waste zone” will be created in the children’s area, where kids will be able to try making things from recycled materials and learn about the principles of sustainability in a playful way.

“Sustainability is not just a topic for us, but a natural part of how the festival operates. We are constantly looking for ways to do things more simply and responsibly, while ensuring comfort for visitors. We are pleased that people embrace these steps and actively get involved,” says Mirai Navrátil, the chief dramaturg and organiser of FM City Fest.

The organisers of FM City Fest are thus demonstrating that even large-scale cultural events can operate with respect for the environment while still offering a high-quality experience without compromise.

Tickets are available on the official website at www.fmcityfest.cz

POSITIV Business & Style