STYL
Silvia Matúšová, Beata Rajská, Helena Ruszová
My Greatest Wish Is to Be Happy
and Healthy. Any Other Challenge
is an Easy Fight.
Beata Rajská.Czech fashion industry icon. What makes her so successful? Becoming a successful
designer is by far not only about fashion and tailoring. You also have to be an excellent manager,
psychologist and marketing expert. With such a busy schedule, is it even possible to find time for
yourself and your health? Beata is proof that yes, it is possible if you are smart about it!
Beata, your models are the true embodiment
of femininity, as are you. We hear of unisex
fashion more and more. Do you feel that
the perception of femininity has changed
since you have been in fashion industry?
I would not say so. There have always
been women proud of and enjoying their
femininity, and women who have not cared
too much. I love being a woman and I love
very feminine fashion, so I have attracted
clients who feel the same. My clients
often are decision-makers in their spheres,
specialists, managers with busy timetables.
However, when I ask them for a dress fitting
appointment, I love how they put everything
aside and come. They understand how
important it is to cherish their femininity
regardless of circumstances.
Good quality material and a fine cut make
a perfect dress; it is nearly impossible
to look beautiful and feel comfortable
without these two ingredients. What
is your key to the timeless beauty? You
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do look very young and vigorous. Is the key
in genetics, cosmetics, or plastic surgery?
Thank you. Most of the magic is in what
I send forth and what I wish. My primary
wish is good health. Any other challenge
is an easy fight. When you feel any pain, it
reflects in your face. I do not take health for
granted any more. Some of my friends are
doctors, and enjoy the good care provided
by the wonderful team at Moravian Premium
Care. Whenever I feel troubled, there are
specialists to provide advice and supervision.
They are available day and night and, best of
all, they provide a prevention programme. It
is we strong women who often tend to bite
the bullet and swallow our pain.
We can tell that you have a friend / doctor
on the phone ready. I admit I usually have
a panic attack, and seek advice on the
internet. Has your routine already spared
you from a serious issue?
We tend to postpone our prevention
measures and examinations because we
do not want to waste time in the waiting
rooms. This may however cause serious
trouble. My last worry was antibodies to
measles because of my little grandson’s
illness. I mentioned that when talking to
the girls from Moravian Premium Care
during my vernissage, and everything was
almost arranged for in that very moment.
They had already planned preventive
examination blood tests, so they came to
perform that in my boutique the day after.
Amazing!
And will you tell us your recipe to your
timeless beauty?
Recipe to timeless beauty? (laughing) Feel
fine! Take care of yourself, not only of your
appearance. The ancient Greeks knew
that, and called the harmony of a nice
body and soul kalokagathia. That’s it.
Thank you very much for the interview,
Zuzana Klusová.