Together We Can Build a Stronger Region
BUSINESS ROZHOVOR
18 POSITIV 2/2024
is so that our employees from Frenštát pod Radhoštěm
would have a shorter commute and another is that we
need more space for the innovation of our production
processes. Approval and construction procedures went
smoothly thanks to our cooperation with the city, and
our work with Brose is also very promising.
What are your plans for the future?
Adam Hanus: The city’s priorities are clear. To offer
the local citizens enough working positions with
a functional infrastructure, which includes connecting
roads, cycling paths and parking capacity.
Companies should also maintain a degree of social
responsibility and take part in public affairs and
community needs. This is currently being accomplished
for example, by offering the support of cultural events
and groups, and the creation of a new concept for the city
center, which includes new presentation spaces. These
efforts can help strengthen the connection between
locals and entrepreneurs. The city also regularly hosts
a council for the development of human resources,
which was something that was created back when
unemployment hit its record high. This council is made
up of HR specialists hailing from some of the largest
local employers and they help the city work with
local highschools to provide the citizens with better
job opportunities. Thanks to the entrance of new
employers into the local job market, the council’s
format will now be adjusted, especially because we
want to widen the scope of our cooperation within
education. We aim to provide even middle school
children with some options so that they could start
considering what their future career prospects might
look like. At the same time, we also want to show these
children the benefits of our city and encourage them to
stay and develop it.
In terms of the general population, we have a duty
to provide citizens with sufficient housing. We have
already conducted several zoning studies that helped us
clearly define locations that are suitable for housing, and
I believe that this is another opportunity for collaboration
with private companies. We can offer them housing
for new employees or the companies themselves
could rent out properties or new apartments long term
for either their employees or foreign visitors.
Petr Zajaroš: It is true that I myself moved to Kopřivnice.
A city with plentiful housing options is bound to attract not
only assembly line workers, but also product developers.
We want to be a “good neighbour” and so it is important
for us that we do not support the development
of a rivalry within the industrial complex, even in
the context of cooperation with the city. I believe
that linking the companies through cooperation with
the city is the right way forward.
Petr Vaněček: We are pleased to have the opportunity
to be part of a group of companies that aim to cultivate
good relations and have a positive effect on their
neighbours. As the newcomers to the industrial complex,
we view this as a major upside. Brose approaching us
with a collaborative offer in product development,
which we accepted and are now fine tuning together, is
a testament to the friendly and open environment within
the complex. We want to push forward in the fields
of automation, robotisation and digitisation. Production
efficiency is something we consider very important in
creating high quality products for the global market,
and that we are able to compete with cheaper foreign
production. I believe that our collaboration focused on
this aspect holds great potential for the future.
What is your stance on education support for
students?
Petr Zajaroš: I would like to change the perception
students have of us currently. It has now been a while
“
We are pleased to have
the opportunity to be part of a group
of companies that aim to culvate good
relaons and have a posive eect on
their neighbours.
”
“
This is something we managed
to move away from and Kopřivnice
is now considered to be a high-tech
futurisc factory.
”
Město Kopřivnice