REGION

world is rising sharply with the efforts of

fashion brands to approach our planet and

natural resources more responsibly.

Our planet is beautiful and

“unique.

Natural resources on

our planet are not increasing.

We are not indifferent to the

state in which we will let our

planet for future generations.

”

‘The environment has long been a taboo for

fashion designers. Fortunately, it’s different

today. For example, iconic British designer

Vivienne Westwood used TENCELTM Luxe

to create an environmentally friendly dress

for Hollywood actress Marlee Matlin. The

dress, made in harmony with nature, also

attracted a lot of attention on the red

carpet before the presentation of this year’s

Oscars’, says Kupková.

In addition to Vivienne Westwood, other

famous names are gradually joining the

campaign to create sustainable fashion.

Explaining the Lenzing Group’s approach

to the production philosophy of all

products, Kupková explains, ‘As a woman

who is naturally close to fashion, I am, of

course, very happy about that. I consider

the transition to a sustainable economy

and sustainable materials to be very

important. We should have a great regard

for resources that our planet provides us

and manage them so that these resources

could be available to future generations as

well.

Responsible environmental behavior,

which is characteristic of the entire

Lenzing Group, can also be easily traced

at the Paskov plant. The basic raw material

for the production of dissolving pulp in

Paskov is a sustainable raw material spruce wood.

‘We produce our dissolving pulp exclusively

of low-quality wood. Wood comes from

thinning treatments of controlled forest

management and sawmill residues. We try

to be a plant with a minimal impact on the

environment’, says Kupková.

Lenzing Biocel Paskov uses almost all of

its raw materials for production without

residues. ‘We are a biorefinery and we

manufacture our products in closed

production cycles. We use fossil fuels only

to a minimal extent; we have not burned

any coal since 2014 and we are completely

energy self-sufficient. Our carbon footprint

is very low in pulp production. We use 98 %

of our own produced green energy for the

production process. Chemicals that we

need to produce the fibers are recovered

in our special production facilities and used

repeatedly’.

The main advantages of Lenzing

textile fibers are, in particular, lower

water and soil consumption in their

production and their biodegradability.

Compared to traditional cotton,

Lenzing fibers need 52 times less

water and 10 times less soil to

produce.

In addition to maximum environmental

protection, Lenzing Biocel Paskov

also focuses on increasing production

capacity. Kupková adds, ‘Demand for

our pulp is growing. Our customers

are mainly in Asia, but we also supply

a significant amount to Europe--about

30 % of our production. Demand for our

pulp currently exceeds our production

capacity, which we increased to 285,000

tonnes last year, and it is still not enough.

For this reason, among others, the Lenzing

Group decided to build another large plant

for the production of dissolving pulp. It will

be located in Brazil and its construction is

already in full swing’.

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