BUSINESS

Standing by the side

of Czech Industry for 100 years.

In 2018, the Confederation of Industry of the Czech Republic celebrates 100 years since the foundation

of the first Czech industrialists’ union, the original predecessor of the present organisation.

The confederation has asked its memAll of 2018 is marked with the campaign

bers to share photographs, stories of their

using and promoting the confederation’s

businesses and to introduce interesting

new logo and new graphic identity in

personalities related to their industry. This

traditional media as well as on social

will undoubtedly accelerate the communetworks. The aim is to introduce indusnication on Instagram. “Drawing young

try as a prospective field for the young:

people’s attention to industry and techthe campaign pays tribute to the icons of

nical education is crucial. We want to

Czech industries and enquires about the

illustrate that industry offers modern and

future. The confederation and its members

sexy fields of study and

will celebrate the

work to develop lifelong

anniversary at Prague

careers,” says Jan Rafaj,

Castle and will also

Industry is the

First Vice-President of

visit companies in

foundation of the national the Confederation of

various regions.

economy which has

Industry of the Czech

recently kept

Republic.

“To celebrate the cengrowing.

tenary anniversary,

In autumn the reprewe want to involve

sentation of the Confedeour members as

ration and its President, Jaroslav Hanák,

much as possible. Let’s take this opportunity

will visit various regions to promote and

to popularize the industry together. Let’s

support enterprise in regions. “Czech busishow how beautiful and beneficial industry

nesses and their employees do great jobs.

is, how many great people and businesses

Industry is the foundation of the national

we have here, and that there is a lot to be

economy which has recently kept growing.

proud of,” says Eva Veličková, Manager of

I want to thank the industrial companies in

the Communication Sector of the Confedeperson during my visits to the regions,”

ration of Industry of the Czech Republic,

says Hanák.

commenting on the goals of the campaign.

Jaroslav Hanák

.

Prezident Svazu

průmyslu a dopravy ČR

President of Confederation

of Industry of Czech Republic

POSITIV 1/2018

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