BUSINESS
Standing by the side
of Czech Industry for 100 years.
In 2018, the Confederation of Industry of the Czech Republic celebrates 100 years since the foundation
of the first Czech industrialists’ union, the original predecessor of the present organisation.
The confederation has asked its memAll of 2018 is marked with the campaign
bers to share photographs, stories of their
using and promoting the confederation’s
businesses and to introduce interesting
new logo and new graphic identity in
personalities related to their industry. This
traditional media as well as on social
will undoubtedly accelerate the communetworks. The aim is to introduce industry as a prospective field for the young:
nication on Instagram. “Drawing young
the campaign pays tribute to the icons of
people’s attention to industry and technical education is crucial. We want to
Czech industries and enquires about the
illustrate that industry offers modern and
future. The confederation and its members
sexy fields of study and
will celebrate the
anniversary at Prague
work to develop lifelong
Castle and will also
careers,” says Jan Rafaj,
Industry is the
visit companies in
First Vice-President of
foundation of the national the Confederation of
various regions.
economy which has
Industry of the Czech
recently kept
“To celebrate the cenRepublic.
growing.
tenary anniversary,
we want to involve
In autumn the repreour members as
sentation of the Confedemuch as possible. Let’s take this opportunity
ration and its President, Jaroslav Hanák,
to popularize the industry together. Let’s
will visit various regions to promote and
show how beautiful and beneficial industry
support enterprise in regions. “Czech busiis, how many great people and businesses
nesses and their employees do great jobs.
we have here, and that there is a lot to be
Industry is the foundation of the national
proud of,” says Eva Veličková, Manager of
economy which has recently kept growing.
the Communication Sector of the ConfedeI want to thank the industrial companies in
ration of Industry of the Czech Republic,
person during my visits to the regions,”
commenting on the goals of the campaign.
says Hanák.
Jaroslav Hanák
.
Prezident Svazu
průmyslu a dopravy ČR
President of Confederation
of Industry of Czech Republic
POSITIV 1/2018
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